Instagram Best Practices For Allied Health Practitioners

Telehealth Case Management Decreases Strain on Healthcare System

Telehealth continues to provide an innovative and versatile way for health services providers to deliver their consultation services to their clients or patients. It offers convenience to patients who might not be able to personally come in to consult with a physician or a healthcare practitioner. If your practise uses telehealth, it makes sense to ensure that effective, secure, and reliable management of the cases you are handling through digital communication technologies. This is where a telehealth case management solution can be helpful.

A modern telehealth management platform is versatile and can easily be integrated with some of your existing systems, including your accounting software. This way, it simplifies case management and reporting to enhance your productivity and the way you deliver your telehealth services. As it improves the way you work and bring your services to your patients, it helps ensure compliance with relevant healthcare regulations.

There are many ways that the telehealth case management software can enhance your practise. It comes with a drag-and-drop feature for effortless data entry on a particular case file, and it can be integrated with accounting software to reduce administrative costs and double data entry. Use it to monitor and manage costs, invoices, and billings, so you do not have to invest in a separate solution to handle those tasks individually.

The telehealth management platform is a time-saving solution that can enhance certain processes, like the way you keep your documents and patient records organised. Scanned files can be delivered straight to the software, which will upload them automatically to relevant records. Make custom folders and assign unique labels to them to suit your organisation’s management protocols. You could even add specific document labels on custom forms and keep them organised according to type.

The software comes with a Calendar tool that lets you keep track of appointments and manage your resources and staff. Compliance to healthcare regulations are also crucial, even to telehealth services. That said, the telehealth case management software offers WorkCover and Medicare integration to simplify the claims process by delivering prepared reports and invoice data.

Healthcare Provider

Streamline Health Records with WHS Management Software

Workplace Health and Safety (WHS) is all about protecting everyone in the workplace. It is concerned with the health and safety of you and your employees against risks and hazards, which may be caused by activities in the workplace. Using a WHS management software will make it easier for you as an employer to streamline the health records and workplace injury information of your team. The more you will need this type of software if you are looking to effectively manage your organisation’s Return To Work programs.

It’s natural for every organisation to strive for responsible corporate management, which can encompass various areas from regulatory compliance to ensuring a healthy work environment. The WHS management system software lets you accomplish that in-house without relying on third-parties. This means that you could reduce administrative costs down the line, while having a streamlined way of managing relevant health records more effectively. The most innovative platforms are cloud-based, which means you can access all relevant information and records online and update them on the spot. This way, you can eliminate double data entry and inconsistencies.

The WHS management software will help in keeping things organised. Use it to oversee and explore cases, files, and names with ease, and narrow down the selection of files with filters. It lets you manage non work-related injuries, too, and keep track of medical practitioners and health professionals, medical certificates, case notes, and appointments. This way, case management can be simplified, especially when associated costs are easier to track.

A WHS management system software further improves your productivity by letting you integrate your accounting with it. It lets you make custom forms to locate your documents with unique labels that make sense to your organisation. The software has tools for facilitating the claims process of WorkCover QLD and SA, as it keeps ready-to-use reports and exports invoice data, which can be delivered directly to the WorkCover’s system.

Reasons to Switch to A Cloud-Based Practice Management System

Your organisation may have relied on manual data entry and conventional computing technologies for a long time. However, those methods could easily become outdated as your organisation continues to grow. Over time, you might find yourself having difficulty keeping up with the demand to deliver information accurately and quickly. Old school practice management could result in costly mistakes that could result in litigation and audits, too. To avoid that, you may want to consider switching to a cloud-based practice management software. Here are more reasons to consider it:

  • Simplify data entry – Updating files and documents with new information will be a breeze with a drag and drop feature that comes with the software. Some solutions also make it possible to drag emails and attachments from Outlook directly into the documentation tab. The software can be integrated with your accounting system, too, so you do not have to enter payments and invoices twice. Likewise, creating invoices, timesheets, and billings will be simpler and can be done anywhere.
  • Reduce costs – Cloud-based products are more cost-effective down the line because they do not require additional hardware, software, and licenses to set up and maintain. The cloud practice management software could lower your administrative costs when it prevents double data entry, as it allows your team to input data no matter where they are, and it automatically gets updated.
  • Keep everything properly organised – The cloud-based practice management software has organisational tools, such as custom folders, which you can label in ways that are suitable to your organisation’s protocol. Sub-categories can be added within the documentation tab, too, so it is easier to group documents according to type.
  • Integration with third-party platforms – Developers are working on a cloud practice management software that can be integrated with Medicare and WorkCover QLD/SA. This should simplify billings and financial reporting when they are linked directly to the claims portal.

There are many more benefits you can get from the cloud-based practice management software. To learn more, find a product that you can try for a limited time for free. That way, you can easily understand how it can work in your own environment.

The Key Attributes Of Allied Health Practice Management Software

Positive Impact of Allied Health Software

As an Allied Health professional, you may be looking for a way that can enhance the way you work by providing an easier way to access and update patient accounts. That is possible with an Allied Health patient account software, an innovative solution that can be scaled and customised to meet your unique requirements. Implementing this platform is easy, and once set, it should be easy to use, even with minimal training. So, you can immediately get started with a more secure and faster way to oversee patient records, such as progress notes, outgoing and incoming correspondence, and reports.

The Allied Health practice management software can serve as your all-in-one solution for secure and reliable reporting and patient account management, auditing, and health records access. It is applicable to different practitioners, such as occupational and physical therapists, radiographers, speech language pathologists, dental hygienists, medical technologists, and respiratory therapists. Diagnostic medical sonographers and dietitians can also find the software useful in enhancing the way they work, so they may be more productive, save time, and avoid mistakes in creating and sending invoices, timesheets, and enhancing their billing process.

Using the Allied Health patient account software, you and your team can keep billing information up-to-date anytime, anywhere. The most innovative platforms are cloud-based, so can access relevant information no matter where you are, even as you work on the field. This eliminates the need to manually keep records and update them when you get back in the office. The software is accessible using any web-enabled device, so it lets you be more productive.

An Allied Health practice management software has all the crucial tools you will need to enhance the way you work. There is a Calendar to help you keep track of your staff, resources, and clients, schedule appointments, oversee staff rosters, and enter important tasks. Some solutions come with an add-on that lets you integrate an accounting system with the software to eliminate double data entry and the associated administrative costs. Data entry is further simplified with drag-and-drop and scan-to-email features.

Online Case Management System Reduce The Paper Work Complexities

Case management can be a highly demanding task as it involves recording, analysing, and monitoring data processing, procedures, and content, which may be relevant to a particular case.  It is commonly practised in an array of working environments, particularly healthcare facilities and organisations with a Return to Work program. It may involve a lot of paperwork, but a proper case management system should make the process simpler and streamlined, which could lead to increased productivity and savings down the line.

There may a handful of solutions for case management, but cloud-based platforms are thriving as the best option for flexibility. An online case management system automates workflows to improve your delivery on external and internal KPIs, while making sure that the right information is delivered to the right individuals at the right time. This should eliminate audits and problems associated with contract compliance, so you can have more time to focus on other important tasks instead of worrying about them.

Keeping documents and data up-to-date will be simpler with customised case management software solutions. Instead of entering data manually, drag and drop the documents into the platform and sync your accounting system with the case management system, so it automatically updates invoices and payment records between different systems. This should make data entry effortless, while minimising administrative costs associated with double data entry.

An online case management system will be an important tool for the long-term success of your organisation, especially when you want to implement an effective Return To Work program. Injury management can be challenging, but case management software solutions will provide the necessary tools to simplify the way you manage notifications, documentation, and process. Use the software to support your Return To Work plans and notes, and integrate it with incident reports and modules. Reporting can also be customised to suit your organisation’s and legislative requirements.

OHS Software Maximises Your Compliance and Productivity

Occupational Health and Safety is among the most critical fields your organisation shouldn’t ignore. It is concerned with the welfare, health, and safety of your employees in the workplace, and it extends to workers in the field. Without it, your organisation’s reputation could be at risk and you could face litigation and deal with costly premiums. The same thing could happen if you have no means to properly manage your OHS practices. Using an OHS management software can save you from all that trouble, as it comes with all the crucial tools for effective job management and keeping your team’s safety and well-being a top priority.

An OHS software is a powerful and reliable platform that lets you make risk assessments, which are backed by full safe work procedures, predefined compliance checklists, and JSAs. The most advanced software is cloud-based, which helps with automation and simplifies the management of OHS practices and ensure compliance from any web-enabled device. This means a more practical way to work, as it can be accessed anytime and anywhere. So, you should find it practical for maximising compliance and your productivity.

The OHS management software makes it easier to measure, oversee, review, and audit your occupational health and safety protocols and systems. Customise it to meet your organisation’s requirements, and turn it into your all-in-one platform for simplified case management. The software makes data entry effortless with drag-and-drop functionality, and the option to integrate with an accounting software to automate the syncing of invoices and payment information to individual records. Over time, you might find that it is helpful at minimising internal administration when it helps you track employee expenses and contractor costs.

Use the OHS software to keep your documents in order, improve the data entry process, and integrate your billing information with Medicare and WorkCover QLD/SA to simplify the claims process. The software has tools that can also make it easier for you to oversee incidents (i.e. injuries and illnesses), observe work conditions, and ensure compliance.

On-Site SEO Best Practices

On-Page SEO Basics To Implement For Your Practice’s Website

On-page SEO, or on-site SEO, refers to the practice of optimising individual web pages to rank higher on search engines and attract more relevant visitors to a website.

The techniques optimise the content, title tags, URLs, meta information, alt tags, external and internal links on your allied health website to let people and Google bots know whether a page is relevant to a specific search.

On-Page SEO Basics For Allied Health Websites

We have touched on some aspects of SEO previously in our blog.

When pages are optimised correctly, they appear in search results and provide insight at a glance into the content contained within.

For example, if you were to search the terms ‘allied health case management template’, you would expect to see an outline of relevant results before you even click through to a page.

In this post, we will look at the on-page SEO basics to get you started.

On-Page SEO Basics To Implement For Your Practice's Website

1. Write Valuable Content

Your starting point for ranking on search engines should always be to publish unique, helpful content that provides value to your intended audience. As an allied health expert, you’re a source of useful, health-related information that people want to know about and search for online.

2. Format Pages So They Are Easy To Read

As a general rule of thumb for easy screen reading, avoid writing in large chunks of text. You should also keep sentences on the shorter side so that readers can easily absorb the information you provide.

Where it makes sense to do so, use headings, bullet points, and numbering to break up the text into easily digestible sections.

Keep in mind that a large portion of your readers accesses pages from their mobile, so you need to ensure that your website is mobile responsive as well.

Allied Health Online Presence

3. Place Keywords In Optimal Places

Google analyzes web pages to find keywords that identify what it’s about. To simplify this, there are several best practices for keyword positioning within the text.

As an overview, place your keyword:

  • Within the first 100 words of your text – the closer to the beginning the better
  • In the page or blog post’s main H1 title
  • In a sub H2 heading
  • A few times naturally throughout the text so that Google knows it’s important
  • BUT don’t stuff the text with the keyword
  • Within the meta-description
  • In the page URL
  • As an image alt tag
  • In the SEO title

4. Ensure Fast Web Page Loading Speeds

This applies to both mobile as well as desktop views; the algorithm ranks web pages based on their loading speeds to deliver the best experience to its users.

Laptop and Mobile Views

5. Use External and Internal Page Linking

Links to external, high-authority sites tell Google that your own is an information hub with well-researched content published on it.

Internal links to other pages on your site provide relevant navigational guidance to people exploring your content. It also signals relevancy to search engines and helps to give lower ranking pages a boost.

Boost Your Online Presence With Optimisation

We regularly share tips like these on-page SEO basics to boost your online presence, so keep checking back to our blog for more.

If you would like to know more about iinsight, our cloud-based case management software trusted by thousands of allied health professionals, get in touch. We offer a free 14-day trial, no credit card required.

Why Blog? 4 Reasons Allied Health Professionals Should Blog To Build Relationships In The Industry

Why Blog? 4 Reasons Allied Health Professionals Should Blog To Build Relationships In The Industry

Why blog? There’s a strong case for Allied Health professionals to begin blogging. Having undergone years of medical school and training, you are qualified with very vital information that people want to know more about.

Before the internet, people would have to visit a library to research a particular condition. Now, thanks to medical blogs, journals, and studies published online, anyone can access information that is written by professionals. That said, they should take care to consult credible and authoritative sources.

Providing research material is not the only reason to blog, though.

Allied Health blogs differ in both content and style. Professionals can write on anything from commentary on a topical issue to sharing a patient’s experience living with a condition. From a professional perspective, the content you publish adds to the diversity and abundance of the online allied health conversation.

Why Blog? 4 Reasons Why Allied Health Professionals Should Publish Content Online

Blogging For Allied Health Professionals

It Improves Website SEO

Search Engine Optimisation (SEO) is the process of ranking content or a website on search engines such as Google.

One aspect of SEO is keywords. As a quick recap, keywords are the words or phrases that your potential patients or audience enter into the search engine bar to find information online related to your service. It may be information to perform a self-diagnosis, research a condition, or locate a health care provider: validate what these phrases are, and write them into blog content.

Once published, Google will trawl the text to detect keywords and get an understanding of what the content is about. It will then go on to rank the content on the search engines using its algorithm. The purpose of this is so that it delivers the most relevant results to a person performing an internet search.

Google uses several factors in its ranking algorithm. However, generally speaking, high quality/authority content which attracts backlinks, as well as websites with a regularly updated blog tend to rank higher.

Why blog to rank your website and content? Well, to give it more visibility: head of Google Health, David Feinberg, says that around 7% of daily searches on Google are health-related, equivalent of 70,000 every minute. However, to get in on the action, you want to be on the first page of Google – stats show that over 70% of internet users never make it to page two.

Essentially, if your website is to act as a source for patient referrals or industry connections, you need to pay attention to SEO, which can be improved by maintaining a high-quality blog.

Blog For SEO

To Answer Patient’s Questions

In the previous section, we heard how many daily health-related searches take place on Google. Patients have questions starting at the onset of symptoms or after an accident or diagnosis, through to treatment and discharge. These are likely the same questions that other people with the same condition would ask.

Whatever the case may be, building an online repository of related educational information in your blog can be very valuable.

For one, it can attract the attention of new patients searching for answers online. After finding these on your website, they may be inclined to seek treatment with you if your content resonates with them.

Alternatively, the content can also act as a time-saver for your practice as you refer patients to your blog for answers to any of their FAQs.

Get Industry and Peer Recognition

The answer to the question of why blog can also be to get recognition from your industry peers. Share your highly relevant and insightful content on the channels or groups where other highly-qualified professionals frequent, and you might grab their attention. This recognition can benefit you two-fold.

Firstly, now that you have established your expertise, your name may spring to mind for any related patient referrals that your peers need to send on.

And secondly, your content may open the door to strike up conversations which allow you to reflect on your knowledge, treatment methods, practice, and the industry at large. These sorts of conversations are essential for growth in the allied health industry at large.

Allied Health Networking

To Humanize Your Practice

As an allied health provider, your service embodies professionalism. This should carry through to your online presence as well.

While it’s important to maintain high standards and compliance at all times, you can still show a lighter side of your practice or person to connect with your audience. Blogging allows you to introduce your practice or team, or share some of your own experiences or a case study (with consent). This helps to eliminate part of the mystery around treatment, giving patients better peace of mind for the journey ahead with your practice.

Build An Online Community Through Blogging

Why blog? Because the patients you serve are likely from your surrounding community and the allied health field is reliant on both networking and community. Blogging gives you a voice with which to enact both of these online.

If your growing community is walking through the door and increasing your administrative caseload, then try our iinsight case management software for a free 14-day trial. It’s designed for allied health professionals, has no lock-in contracts, and is intuitive and easy to use.

4 Tips For Effective Allied Health Practice Management

4 Tips For Effective Allied Health Practice Management

Allied Health professionals answer their calling to deliver exceptional patient care at all times. Understandably, practice management can be a lower priority when peoples’ livelihoods are at stake.

However, allied health professionals can incorporate basic tools and best practices into business for it to run more efficiently. In this piece, we will walk you through 4 simple ideas which practice owners or managers can easily implement.

Tips For Better Allied Health Practice Management

While practice management may seem to take time away from patients, the reality is that it is an important component of bringing them through the door in the first place. For this, you need to create awareness around your services and make it easy for patients to schedule appointments.

1. Ensure Your Business Has An Online Presence

Practice Online Presence

Due to the COVID-19 pandemic, it’s even more relevant for your allied health practice to have an online presence. In general, people are spending a greater amount of time online – both to work and on social media for entertainment. It’s, therefore, a good time to be sharing useful content and starting conversations to improve the visibility of your practice.

Current times aside, it’s important to have a website and social media profiles to meet and engage patients in the space they frequent. Thanks to smartphones, the internet is always in our back pocket. Patients reach for it to research providers when they need an allied health service. If your business doesn’t show up in search results, then someone else’s will.

2. Use Allied Health Software To Manage Your Case Load

Allied Health Software To Manage Caseload

Using Allied Health Software or an online injury management system will improve your practice management by leaps and bounds. A specialized cloud-based system is designed with your case management needs in mind, helping you to work smarter.

Because it’s cloud-based, your patients’ data is fully secured and accessible from any web-connected device. Secondly, your authorized team can access files where needed, either to view patient files for complementary treatment, or on the administrative side for billing or scheduling purposes.

Furthermore, software integrations will give you a direct connection to accounting programs, government NDIS portal, as well as Medicare and Workcover. This streamlines compliancy and case claims, helping both your practice and your patients to submit timeous claims.

A system is not expensive, you don’t have to take out a long-term contract, and it will save you hours in administrative work. If you would like to know more about iinsight, our case management software, contact us for demo.

3. Have A Marketing Plan

Devise Marketing Plan

With a case management system to streamline the administrative workload, you will have time to see more patients. Complementary health practitioners in your network provide a source of patient referrals that you can access, but you should also look at other avenues of marketing your practice.

Taking a random approach to marketing may leave you guessing as to its effectiveness. For example, which channels are most successful in connecting you with patients and which should you spend less time on. Ideally, you want to devise a marketing plan which gives you guidance and something measurable to work from.

4. Open Up Channels Of Communication

Multi Channel Communication

Technology has changed the way we communicate. You can take bookings from Facebook, or provide advice on Whatsapp. Send bills over email and allow patients to schedule appointments from your website at any time of day.

People have preferences when it comes to channels of communication. Opening up your practice to be accessible through these will ensure that you can connect with them. Limiting communication to phone calls during office hours means you might inadvertently exclude someone who needs your help.

Final Thoughts

A thriving health business is streamlined through carefully planned practice management. With the help of your administrative team and technology to reduce background noise, you can focus on marketing your business to bring more patients in the door and provide the excellent health care that you are renowned for.

How To Use Your Allied Health Instagram Business Account To Engage With Clients

During its 10 years of existence, Instagram has gone from strength to strength. From its start as a photo-posting app to its current status as a sales channel for businesses, the platform now hosts one billion active users.

As part of your wider marketing strategy for your allied health practice, it’s worth establishing a presence on the social media platform. Using an Instagram business account, you can attract new patients and referrals, as well as increase traffic to your website.

It’s also a platform to promote your practice and let your current and future clients get to know you better. Visual images draw attention and communicate quickly, allowing you to humanize your healthcare service and create a connection with your audience. Keep reading for tips to engage with clients.

Instagram Best Practices For Allied Health Practitioners

Instagram Best Practices For Allied Health Practitioners

Instagram is a people platform, use it to show your personality. There are several best practices to keep in mind when posting and engaging on it:

  • Use hashtags appropriately to get posts noticed
  • Tag locations – geographical positioning is very relevant for your patients
  • Place your website link in the profile bio
  • Post regularly to keep Instagram followers engaged
  • Practice quality over quantity
  • Ensure that content is compliant with regulations around health care advertising

Tips To Engage Followers Using Your Allied Health Instagram Business Account

Educate and Share Informative Content

As an allied health care provider, you have valuable knowledge that people seek the answers to. Given the current times of crisis, many people turn to social media for information and guidance.

However, even in ordinary times, you can still use the platform to educate and share informative content. Answer any common healthcare questions that patients typically ask you, and this can complement your efforts to build a strong rapport with your online community.

Video will be the most engaging format for this, and you can record and upload compelling video content onto IGTV for your followers. Ideas for content could be a clip demonstrating how to perform specific exercises or speaking about mental-health tips during COVID-19.

Educate and Inform With Instagram Content

Raise Awareness

As we mentioned, people turn to social media for news during a crisis. Therefore, your Instagram business account is a great place to raise awareness and promote the spread of accurate health-related information in your area of practice.

Take a pandemic out of the picture and it is still a channel to raise awareness about ordinary health concerns and common-sense practices in your field.

Another worthy cause for raising awareness is using the platform to promote any community work or events that you or your practice are involved in. It’s a way to show that you are dedicated to providing excellent care to your community.

In any case, be sure to tag content with the appropriate hashtag so that it’s searchable.

Introduce Your Team and Practice

Instagram is an informal space, giving you room to be friendly and engaging. You can take pictures of your team to introduce them to your followers, or even put up images of your treatment rooms and equipment. Include a short description of what is in the images, and this can help to demystify aspects of your practice and procedures, helping patients to feel more at ease.

Introduce Your Team and Practice On Instagram

Making The Most Of Instagram For Your Practice

In times of pandemics and otherwise, Instagram is an important platform to meet, engage, and support your followers, whether they are current or potential clients.

If you are looking to adopt Allied Health, Vocational Rehabilitation, OHS, Therapy Management, or Injury Management software that you can access from the cloud on any device, then contact us to learn more about iinsight. You can also trial it free for 14 days by clicking on the link provided.