Kinesiology is the study of movement. Complementary medicine practitioners also use the term to refer to therapy that utilises biofeedback (muscle monitoring) to determine the reasons for imbalances in the body and to try to resolve those imbalances. Thus, the kinesiology approach looks into unresolved stress reactions in individuals before conducting techniques to trigger the natural healing process of the body. A cloud based medical practice management software like iinsight® is helpful to kinesiologists looking to ensure higher-quality and customised therapies to all their patients. iinsight® cloud-based platform can also be used for kinesiology in sports management.